PRAN RFL AI Motion — Ad Campaign Creative
PROJECT BRIEF & EXECUTION
A commercial campaign design project executed by Naufel Tahmidt for PRAN Foods. Balancing high-contrast shelf presence with production-ready structural dielines and 3D visual rendering.
Engineered with rigorous visual hierarchy, calibrated spot-color harmonies, and precision print dielines to command immediate consumer attention across competitive physical retail shelves and high-resolution commercial digital environments.
ARTWORK FILES & 3D RENDER ARCHIVE (10 ASSETS)
Full suite of high-resolution packaging separations, 3D CGI product simulations, and campaign visual deliverables engineered for PRAN Foods. Click any artwork file to inspect in full-screen zoom.
PRODUCTION & ARCHITECTURAL BREAKDOWN
Structural Dieline & Pre-Press
Engineered custom vector dielines, fold tolerances, bleed zones, and finishing plates (Spot UV, Matte Lamination, and Embossed Foiling) tailored for high-volume offset printing.
3D CGI Simulation & Lighting
Photorealistic volumetric material modeling and studio three-point HDRI lighting pipelines to validate shelf aesthetics prior to commercial physical production.
Bilingual Typographic Hierarchy
Rigorous typography pairing ensuring seamless legibility across regulatory consumer disclosure requirements, ingredient nutrition panels, and primary brand claims.
Retail Shelf Dominance
Calibrated chromatic contrast formulated for rapid 2-second consumer recognition across modern supermarket aisle fixtures and commercial digital commerce touchpoints.
